Print samples and colour proofing at The Print Agency

Insights

Practical thinking on design, print and digital, written by the people who produce the work. Artwork that survives the press, materials that last outdoors, and the decisions worth getting right before you brief a job.

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Illuminated retail point-of-sale display panel of the type used for luxury fragrance campaigns in store

30 October 20264 min read

Fabric Lightboxes | Perfume Displays That Last

Why SEG fabric lightboxes suit luxury fragrance POS, and how swapping the printed graphic each launch saves money across multiple stores.

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Printed samples on coated and uncoated stock laid out for colour proofing in the studio

26 October 20267 min read

Paper Weights | How to Brief gsm Properly

Brief paper weight by how the piece will be used rather than guessing a number, with a job-by-job table of gsm, finish and when to crease.

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Printed graphics and hoarding panels at a purpose-built student accommodation scheme, the sort of surfaces used for rebooking campaigns

19 October 202610 min read

PBSA Rebooking Print | Fill Rooms Before Christmas

Why email alone rarely fills next year's rooms, and how phased print across lifts, laundries and doors supports student rebooking.

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Printed PVC banner fitted to outdoor railings with eyelets and bungee fixings, showing how outdoor print stands up to UK weather

12 October 20268 min read

Outdoor Print Lifespan | How Long It Really Lasts

Honest outdoor print lifespans for PVC banners, mesh, Correx, Foamex, Dibond and vinyl in UK weather, plus what shortens them and how to brief it.

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Post-mounted directional wayfinding signage at a holiday park, with destination names and arrows set in large white lettering

5 October 20267 min read

Wayfinding Signage Design | Stop the Lost Visitors

Practical wayfinding signage design principles: consistent naming, type sizes that read at distance, arrow rules and signing the journey, not the building.

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Branded workwear including embroidered polo shirts and softshell jackets prepared for a team order

28 September 20263 min read

Embroidery vs Printed Workwear | Which Lasts

Embroidery, screen print or heat transfer for branded workwear? Here's how each handles washing, fine detail, quantities and different garments.

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Cut and printed vinyl graphics ready for application to vehicle livery

21 September 20266 min read

Van Wrap vs Cut Vinyl | Which Livery Pays Off

Hannah and Mandy, in the office, have been playing with cut vinyl for their Minis. This got us thinking about full wrap, part wrap or cut vinyl: how much it costs, downtime, film type and lease returns decide it.

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Printed exhibition stand with a tension-fabric back wall and branded counter set up on a trade-show floor

26 August 202611 min read

Exhibition Stand Printing | Kit That Lasts

An exhibition stand printing checklist that starts with the van and the cupboard, so you buy kit that still works at show three.

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Printed proof sheets and colour bars being checked against print samples in the studio before a production run goes to press

12 August 20268 min read

Print Ready Artwork | Fewer Delays Before Press

A production-floor checklist for handing artwork to a printer: bleed, fonts, effective resolution, spot colours and what to do with a Word file.

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